My Weekend Plan

 

The Objective

To help rebrand their company extensively and develop a powerful yet practical e-commerce system, a professional design company is needed to achieve their goals.

The Insights


With the history of developing and providing the world’s most unique and fun indoor and outdoor activities, My Weekend Plan is one of the main creative events and team building companies in Malaysia. In order to fulfill the needs of an e-commerce system while simultaneously rebranding the company, My Weekend Plan decided to revamp their website in 2018. The obstacle of their goal is - how do we revamp the website while simultaneously expanding their purchase intention?

The Strategy


We started with creating a brand new logo design for the client. A puzzle piece is used as the main inspiration of logo design as a symbol of fun and bonding aspects of My Weekend Plan to their targeted audience. A powerful yet practical e-commerce system is implemented to allow third party providers to publish their own customized activities on our client's website. These strategies assisted the client in the aspect of time and effort saving, as they are not required to key in clients activities manually.


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